BALTIMORE (Stockpickr) -- Put down the 10-K filings and the stock screeners. It's time to take a break from the traditional methods of generating investment ideas. Instead, let the crowd do it for you.
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From hedge funds to individual investors, scores of market participants are turning to social media to figure out which stocks are worth watching. It's a concept that's known as "crowdsourcing," and it uses the masses to identify emerging trends in the market.
Crowdsourcing has long been a popular tool for the advertising industry, but it also makes a lot of sense as an investment tool. After all, the market is completely driven by the supply and demand, so it can be valuable to see what names are trending among the crowd.
While some fund managers are already trying to leverage social media resources like Twitter to find algorithmic trading opportunities, for most investors, crowdsourcing works best as a starting point for investors who want a starting point in their analysis. Today, we'll leverage the power of the crowd to take a look at some of the most active stocks on the market today.
>>5 Blue-Chip Stocks to Trade Gains
These "most active" names are the most heavily-traded names on the market -- and often, uber-active names have some sort of a technical or fundamental catalyst driving investors' attention on shares. And when there's a big catalyst, there's often a trading opportunity.
Without further ado, here's a look at today's stocks.
Groupon

Nearest Resistance: $7
Nearest Support: $6
Catalyst: Technical Setup
Daily deal site Groupon (GRPN) is seeing a high-volume pullback this afternoon, down 2.5% after a big technical move in the last week. Groupon spent the start of 2014 in an unmistakable downtrend, but that slumping stock price changed at the start of June, when shares broke out above the trend line resistance level that's been haranguing shares this entire time. With the downtrend broken, more upside looks likely for GRPN.
Groupon is seeing added volume this week thanks to some fundamental news that prompted a breakout above shares' 50-day moving average, a level that's acted like resistance over the course of the downtrend. Now it's support. A recent uptrend in momentum, measured by 14-day RSI, adds some extra confidence to the buy signal in this name. Put a stop under $6 if you decide to jump in here.
Bristol-Myers Squibb

Nearest Resistance: $50
Nearest Support: $47
Catalyst: Drug Results
Bristol-Myers Squibb (BMY) is up nearly 3% on high volume as I write this afternoon, up following news that the firm was stopping its study on skin cancer drug nivolumab after the study showed clear positive results. The trial brings BMY one step closer to commercializing its melanoma treatment, and optimistic investors are piling into shares today.
Technically speaking, it's a little early to celebrate in shares of BMY. This stock has been making lower highs since March, and today's move higher is testing a key resistance level that's swatted shares down twice. If BMY can break out above $50 resistance, then it's a buy. Otherwise, sellers remain in control.
General Mills

Nearest Resistance: $54
Nearest Support: $51
Catalyst: Q4 Earnings
Cereal maker General Mills (GIS) is getting sold off 3.5% this afternoon, dragged lower by fourth-quarter earnings numbers that fell short of expectations. GIS announced profits of 67 cents for the quarter, but Wall Street was expecting a 72-cent payday. That miss is also triggering a big technical sell signal in GIS this afternoon.
GIS spent the last two months forming a textbook head and shoulders top setup, a pattern that triggered on a move through $54. We saw that move happen with yesterday's close, and it got confirmed with today's material breakdown. While the downside target from the head and shoulders is modest, a lack of meaningful support below means that shares could have a lot further to fall. Buyer beware.
To see these stocks in action, check out the at Most-Active Stocks portfolio on Stockpickr.
-- Written by Jonas Elmerraji in Baltimore.
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At the time of publication, author had no positions in the names mentioned.
Jonas Elmerraji, CMT, is a senior market analyst at Agora Financial in Baltimore and a contributor to
TheStreet. Before that, he managed a portfolio of stocks for an investment advisory returned 15% in 2008. He has been featured in Forbes , Investor's Business Daily, and on CNBC.com. Jonas holds a degree in financial economics from UMBC and the Chartered Market Technician designation.Follow Jonas on Twitter @JonasElmerraji

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1.) It will go down.
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Minivans fail IIHS crash test
Scott Roth, Invision/APFormer New York City Mayor Michael Bloomberg NEW YORK -- Former Mayor Michael Bloomberg is returning to lead the financial data and news company he founded in 1981 but left to serve three terms in City Hall. The company, Bloomberg LP, said Wednesday that current CEO Daniel Doctoroff will step down at the end of the year. Doctoroff was a deputy mayor under Bloomberg. His departure makes way for Bloomberg to take back the helm of the company, of which he still owns more than 85 percent. The 72-year-old Bloomberg handed the reins of America's largest city to Bill de Blasio on Jan. 1. In a statement, Bloomberg said he never intended to return to his company after 12 years as mayor. But after reacquainting with its operations, he said, he couldn't resist its lure. "I have gotten very involved in the company again and that led to Dan coming to me recently to say he thought it would be best for him to turn the leadership of the company back to me," said Bloomberg, whose company has grown to employ more than 15,000 people in 73 countries and has made him a billionaire. Doctoroff joined Bloomberg LP in 2008 and became CEO in July 2011. Before that he served six years as Bloomberg's deputy mayor for economic development. He said he had no job lined up but in the short term would focus on his not-for-profit interests. Bloomberg, whose fortune Forbes estimates at $33.2 billion, credited Doctoroff with guiding the company through the financial crisis of 2008 and the deep recession that followed. Bloomberg LP is privately held and isn't obliged to divulge financial information, but it said Wednesday that its revenue grew to more than $9 billion this year from $5.4 billion in 2007. Its subscribers have grown to 321,000 from 273,000, it said, while it added more than 500 reporters and editors.
Paul Sakuma/AP There were plenty of winners and losers this week, with a few potential mergers coming undone and a maker of electronic learning toys getting schooled. Here's a rundown of the week's smartest moves and biggest blunders. Trex (TREX) -- Winner It's summer, and apparently a lot of homeowners decided to invest in sprucing up their outdoor living space. Trex posted strong quarterly results on Monday. The leading maker of weather-resistant wood-alternative decking saw its sales climb 23 percent, and adjusted pre-tax earnings soared 62 percent. There was some weakness earlier this earnings season out of other home improvement specialists, so it's a welcome surprise to see Trex holding up so well. The good news doesn't end there. Trex is eyeing accelerating growth, calling for revenue to climb a better than expected 27 percent in the current quarter. Mergers -- Loser In any week there seems to be a couple of acquisitions or mergers, but sometimes Cupid isn't feeling up to the arrow-slinging task. A couple of big potential buyouts came undone this week when Rupert Murdoch pulled his offer to buy out Time Warner (TWX), and Sprint (S) nixed plans to snap up T-Mobile (TMUS). The deals fell apart for different reasons. Murdoch just didn't have an interest in chasing Time Warner's stock higher in a hostile buyout bid. Sprint realized that regulators weren't going to be happy unless there were four major independent wireless carriers out there. Instant Gratification -- Winner Amazon.com (AMZN) announced on Wednesday that it was expanding its same-day delivery service to six more cities. Prime shoppers in Baltimore, Dallas, Indianapolis, New York City, Philadelphia and Washington, DC, metro areas will now be able to place an order on the website by noon and pay $5.99 to have it delivered that same day. Naturally the selection is limited to items that Amazon stocks locally, but the one knock on Amazon about having to wait a day or two at least for shipments to arrive is starting to go away. Google (GOOG) and Barnes & Noble (BKS) teamed up to offer same-day book deliveries in Manhattan, West Los Angeles and the San Francisco Bay Area. LeapFrog Enterprises (LF) -- Loser It's not easy selling tablets these days, but it's even harder to do that in the toddler education market. LeapFrog Enterprises saw its stock tumble after posting brutal quarterly results. Sales plunged 43 percent, as its LeapPad learning tablet and other electronic learning toys failed to gain traction. LeapFrog was a market darling in 2011 when it introduced the kid-friendly LeapPad Explorer tablet. It sold out ahead of the holiday season, sending parents scrambling to get the hot toy of the season. Three generations of the tablet later, we're seeing LeapFrog struggling to stand out in a world where traditional Android tablets have fallen sharply in price. Jack in the Box (JACK) -- Winner Flipping burgers may seem like a dangerous niche for investors, but let's not assume that all of the fast food chains are faring as poorly as market leader McDonald's (MCD) these days. Jack in the Box shares moved higher on Thursday after posting better than expected results. Jack in the Box also posted a healthy increase in comparable-restaurant sales, a metric that's been negative for McDonald's lately, and the company boosted its earnings guidance for the entire year. Let's not paint the burger joints with the same broad strokes. Some of them are paying off for hungry investors. More from Rick Aristotle Munarriz
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Don Klumpp/AlamyA statue of Fonzie from the hit TV series "Happy Days" as scene on the Milwaukee Riverwalk. Milwaukee can expect a lump of coal in its Christmas stocking this year. The Wisconsin city tops the country's 10 Naughtiest Cities list, according to a RealtyTrac report. But, Texas can expect lots of goodies in its Christmas stocking, because the state boasts 6 of the top 10 Nicest Cities, according to the real estate data company. The report looked at number of sex offenders, unemployment, foreclosures, crime and elementary school scores to determine the naughty and nice cities in the U.S. with populations more than 100,000 and for which there was sufficient data available. To make it on the naughty list a city needed to be worse off than the all-county average for each of the five factors, while to make it on the nice list a city needed to be better off. Naughty List The report found 20 "naughty" cities where unemployment, sex offenders, and foreclosure inventory were above the national averages along with school ratings below the national average and a crime rating of C or below. Of the top 10 "naughtiest," three are in California. Milwaukee Detroit Stockton, California Philadelphia Fresno, California Sacramento, California Rockford, Illinois Springfield, Massachusetts Hartford, Connecticut Paterson, New Jersey Nice List
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